
About Me:
My name is Barak Hirchson, a 38-year-old entrepreneur born and raised in Israel. With a rich background in the marketing and fintech industries, I have devoted most of my life to creating and building companies. My educational journey began at IDC University in Herzliya, where I developed a solid foundation in business and marketing.
Throughout my career, I have had the privilege of collaborating with some of the world’s most prominent brands and companies. My expertise has enabled them to effectively reach their target audiences and achieve their sales objectives. As a marketer, I have managed multi-million dollar budgets across various platforms such as social media, PPC, and affiliate marketing. Additionally, I have had the honor of leading a large fintech company specializing in the development of technology for trading platforms.
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Payouts.com adds $12.1M to Seed round for payments and vendor management platform
Payouts.com, which has developed a fintech platform for payout and vendor management, has added $8 million to its Seed round, bringing it to
Embedded Finance 2023
1. Funding figures for 2023 so far suggest that fintech may struggle to hold on to its lead in VC funding. What’s going

Embracing AI and the Rise of Affiliate Marketing: The Perfect Time for Dedicated FinOps Solutions for Marketers
Introduction: As AI technologies like GPT become more prevalent, the affiliate marketing landscape is undergoing a significant transformation. The accessibility of advanced AI-driven

The GPT Revolution: How AI is Transforming the Affiliate Marketing Landscape and Empowering Individuals
Introduction: The rise of GPT technology is dramatically reshaping the world of affiliate marketing, opening new opportunities for individuals to generate income from

The AI Generation: How Small Companies Can Outpace Enterprises with GPT Technology
Introduction: The rise of artificial intelligence (AI) is bringing forth a new generation of small, agile businesses that can compete with established enterprises

What is a GPT First company?
GPT First: The Future of Lean, AI-Driven Companies Introduction: In today’s rapidly evolving business landscape, companies must continually adapt and innovate to stay

GPT First Companies
The Dawn of GPT-Powered Micro Companies: Small Teams, Big Impact Introduction The business landscape is evolving rapidly with the advent of powerful AI

The Impact of AI on the Future of Affiliate Marketing: Democratizing the Industry
As AI technology continues to advance, it is poised to significantly impact the affiliate marketing landscape, making it more accessible to a broader

The Expanding Affiliate Marketing Industry and the Potential Role of FinOps Solutions
Introduction Affiliate marketing has experienced significant growth over the past few years, and with the rapid advancement of artificial intelligence (AI) technology, this

The AI Revolution: How Artificial Intelligence is Empowering Micro-Businesses and Reshaping the Global Business Landscape
Introduction The Artificial Intelligence (AI) revolution is well underway, with its impact felt across various industries worldwide. One segment that is poised to

Revolutionizing Search: Goodbye SEO, Hello CEO – The Rise of Chat Engine Optimization
Introduction The world of Search Engine Optimization (SEO) is ever-changing, with new technologies and strategies constantly emerging. However, a new era is dawning

The Rise of Affiliate Marketing and its Impact on the Finance Department: An Introduction
With the growth of the digital economy, affiliate marketing has become a lucrative opportunity for both companies and influencers. However, as the number

The Rise of ChatGPT and Its Impact on Affiliate Marketing
In recent years, chatbots have been increasingly adopted by businesses, and the trend is only set to continue with the development of advanced

How to effectively use affiliate marketing in mobile apps
Table of Contents Introduction How to Leverage Affiliate Marketing to Increase Mobile App Downloads Strategies for Optimizing Affiliate Marketing for Mobile Apps Tips

The benefits of using affiliate marketing for international expansion
Table of Contents Introduction How Affiliate Marketing Can Help Your Business Expand Internationally Exploring the Benefits of Affiliate Marketing for International Expansion Strategies

How to use affiliate marketing to increase website conversions
Table of Contents Introduction How to Identify the Right Affiliate Partners for Your Website How to Create an Effective Affiliate Marketing Strategy How

The role of affiliate marketing in the customer journey
Table of Contents Introduction How Affiliate Marketing Can Help Improve the Customer Journey The Benefits of Utilizing Affiliate Marketing in the Customer Journey

How to use affiliate marketing to increase brand loyalty
Table of Contents Introduction How to Leverage Affiliate Marketing to Build Brand Loyalty How to Create an Effective Affiliate Program to Increase Brand

The future of affiliate marketing in the age of ad blockers
Table of Contents Introduction How Ad Blockers are Impacting Affiliate Marketing and What Strategies Can be Used to Overcome Them Exploring the Benefits

How to effectively use affiliate marketing in omnichannel marketing
Table of Contents Introduction How to Leverage Affiliate Marketing to Create an Omnichannel Experience Strategies for Optimizing Your Affiliate Marketing Program for Omnichannel